Ultimately the business should control its own facts. OTC can collect, structure, draft and maintain the system, but the organisation needs a clear path to correct or update information. That is why the Digital Twin includes management and editor tools instead of treating the build as a static one-off website. Control also means provenance: knowing whether a statement came from approved business material, a public source, a conversation, market research or an external reference.
Own The Conversation Digital Twin · Public Q&A
Who should control the knowledge inside the Business Brain?
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