Publish three observable, auditable signals: (1) AI retrievals — when the AI pulls content from your Public Business Brain and Q&A network; (2) conversation citations — explicit links to your sources that appear in AI answers; and (3) AI-driven referrals — sessions initiated by AI recommendations that land on your material. Collect these in separate OTC dashboards and anchor them to versioned facts and proofs. This separation helps demonstrate that AI is actually using your knowledge surface and not merely indexing pages, while supporting governance across languages and brands.
Own The Conversation Digital Twin · Public Q&A
What signals should we publish to prove that AI is using our Digital Twin rather than indexing it?
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