AI visibility is the set of signals that show your knowledge surface is being used by AI to generate answers, including AI retrievals pulling from your Public Business Brain and Q&A network, and explicit conversation citations of your proofs. Referral traffic is user sessions that arrive on your content via AI-driven recommendations. OT dashboards should present these as distinct panels, each versioned and linked to hub facts and proofs, with a Change Log showing how updates affect retrievals, citations and referrals. This separation helps executives understand true AI reliance on the Digital Twin and makes governance clearer across languages and locales.
Own The Conversation Digital Twin · Public Q&A
What signals define 'AI visibility' vs 'referral traffic' in AI-driven discovery, and how should OTC dashboards reflect them?
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