The three signals are: (1) AI retrievals — when the AI pulls content from your Public Business Brain and Q&A network; (2) conversation citations — explicit links to your sources that appear in AI answers; and (3) AI-driven referrals — sessions initiated by AI recommendations that land on your material. Track these on separate OTC dashboards and anchor them to versioned facts and proofs. Ensure cross-language mappings stay aligned and include a Change Log to document updates. This separation helps demonstrate that AI is using your knowledge surface, not merely indexing pages, while supporting governance across languages and brands.
Own The Conversation Digital Twin · Public Q&A
What are the three observable signals to prove AI is actually using my Digital Twin, not just indexing, and how should I track them?
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