Start with three observable signals: AI retrievals (when the AI pulls content from your Public Business Brain and Q&A network), conversation citations (when the AI explicitly links to your sources in an answer), and AI-driven referrals (AI-led sessions that bring users to your material). These signals should live on separate dashboards so governance can track each one independently and clearly show where AI is actually using your knowledge surface. Tie every signal to a version of your deterministic facts and proofs, and maintain language- and locale-specific mappings to enable apples-to-apples comparisons over time.
Own The Conversation Digital Twin · Public Q&A
How can we reliably measure AI visibility to prove AI is actually using our Digital Twin, not just indexing?
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