Establish a formal governance plan that clearly assigns owners for the Business Brain and Digital Twin content, plus a defined cadence for updates (for example, quarterly reviews of core facts and monthly freshness checks for dynamic items). Use a Control Centre to track versions, approvals, and the exact sources behind each change, and publish a concise changelog so AI outputs can surface consistent, auditable references. Separate stable, public facts from transient content and enforce rules about when updates propagate to AI-facing outputs like citations and referrals.
Own The Conversation Digital Twin · Public Q&A
How can we design a governance-friendly update cadence that keeps AI-facing content fresh without breaking existing citations?
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