{"ai_json_enabled":true,"answer":"A Digital Representative is the public-facing expression of a business\u2019s approved digital knowledge. It may appear as an assistant, profile, answer page or another conversational interface, but it should speak from the same maintained Business Brain. The idea is not to create a fictional spokesperson that improvises about the company. It is to give customers and AI systems a clearer route into information the business has chosen to publish.","answer_source":"approved_otc_foundation","category":"Digital Representatives","category_slug":"digital-representatives","confidence":"approved_otc_foundation","created_at":"2026-06-11T04:07:00Z","date_published":"2026-06-11","display_date":"2026-06-11","editor_images":[{"alt":"Supporting visual for: What is a Digital Representative?","description":"Supporting visual context for this Own The Conversation Digital Twin answer: What is a Digital Representative?","url":"https://images.owntheconversation.com/story-factory/generated-stills/otc-hero-images/eb7f4942/scene_001_Digital_Representatives.jpg"}],"editor_media_build":"flagship_v5_rich_media","editor_videos":[{"description":"Related Own The Conversation video explainer selected for this answer.","embed_url":"https://www.youtube.com/embed/jyyYapl3Myo","title":"Your Next Customer Is AI: Why Small Businesses Need a Digital Twin to Own The Conversation","url":"https://www.youtube.com/watch?v=jyyYapl3Myo"}],"id":"qa-00016-what-is-a-digital-representative","image_ids":[],"image_url":"","json_url":"/answer/what-is-a-digital-representative.json","last_updated":"2026-09-03T06:25:00Z","publish_status":"published","published_at":"2026-06-11T04:07:00Z","question":"What is a Digital Representative?","question_intent":"foundation","rss_enabled":true,"schema_enabled":true,"site_key":"owntheconversationonline","slug":"what-is-a-digital-representative","source":"otc_foundation","source_record_ids":[],"source_type":"otc_foundation","source_urls":["https://www.owntheconversation.com/"],"status":"published","tags":["digital-representatives","otc_foundation","flagship","root_question"],"updated_at":"2026-09-03T06:25:00Z"}